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sports tech

sports tech

BWHealth

Sports Medicine Tech Startup Brings In Former NFL Player As Investor, Head of Athlete Relations

Atlanta-based BWHealth, a sports injury prevention and treatment technology company, has closed a strategic bridge round of funding of about $600,000 that will help it scale its latest line of injury prevention products. Included in the round was investor and former 15-season NFL cornerback Champ Bailey, who

Comcast's The Farm Forms Partnership With International Sports Tech Group Founded by Adidas Family

Comcast's The Farm Forms Partnership With International Sports Tech Group Founded by Adidas Family

Comcast NBCUniversal’s Atlanta-based The Farm accelerator has partnered with an international sports tech startup platform to bolster the network of both organizations. The three-year partnership will kick off today at The Farm’s inaugural cohort’s Demo Day in a joint announcement by Comcast executives and the

Braves mobile data

The Farm and BridgeCommunity Team Up For A Sports and Entertainment Hackathon At SunTrust Park

Calling All Students and Families: Help Create the Next Big Thing in Sports and Entertainment The Farm and the BridgeCommunity are looking for the next big breakthrough in sports and entertainment. Participants can build something new with their family, test cutting-edge technology like VR helmets and coding kits, and

This Startup Gives A Sports Team Insight On Every Fan's Identity In Their Stadium

This Startup Gives A Sports Team Insight On Every Fan's Identity In Their Stadium

In any industry, knowing your target audience and their specific needs are necessary not only to acquire business, but retain it over time. Sports are no different. While in more established markets fan loyalty does drive ticket sales, sports teams are seeing more and more issues from lack of fan

How Turner Sports Will Use Virtual Reality to Give Fans A Pick-Your-Own View of the Action

How Turner Sports Will Use Virtual Reality to Give Fans A Pick-Your-Own View of the Action

Nowadays, a sports network’s job is not as simple as showing the plays, the score, and a winner. Fans accustomed to high-quality immersive content from online platforms like Facebook and YouTube expect more — they want to see the game from as many angles, with as clear of a

This Alabama Company Crunches Data to Help Top Ballers Make the Perfect Shot

This Alabama Company Crunches Data to Help Top Ballers Make the Perfect Shot

Technology entrepreneur John Carter had served as a business leader for many years — he sold a successful software company and ran a multi-million division of a large manufacturing enterprise — but his first passion was always basketball. A former high school and college player, he heard of a product being