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As Social Media Content Grows, Fanbase's Founder Builds New Monetization Opportunity For Creatives

As Social Media Content Grows, Fanbase's Founder Builds New Monetization Opportunity For Creatives

Mobile users who scroll through TikTok, Instagram...and now Clubhouse...are looking for entertainment. But when Isaac Hayes III scrolls, he’s thinking about one thing: How can he help these content creators make money? Hayes, son of singer-songwriter and producer Isaac Hayes, has experience both on the creative

Employees Have LinkedIn To Showcase Work Accomplishments. Now Athletes Have Press Sports App.

Employees Have LinkedIn To Showcase Work Accomplishments. Now Athletes Have Press Sports App.

Most college seniors are busy studying, applying to jobs, and enjoying the last few moments of university life. But back in 2018, seniors Conrad Cornell and Drew Williams were launching an athlete-focused social media app. Atlanta-based Press Sports is designed to help athletes connect with fans and recruiters

How Your Startup Should Navigate Social Media During The COVID-19 Crisis

How Your Startup Should Navigate Social Media During The COVID-19 Crisis

We're living an incredibly challenging new reality as this COVID-19 pandemic moves across the world. From navigating the changes to social distancing, homeschooling kids, dealing with cancelled projects and travel, working from home and taking proper safety measures whenever we leave the house, everyone's adapting.

Influencer Marketing Startup Sideqik Closes $5M Series A, Set to Quadruple and Expand On West Coast

Influencer Marketing Startup Sideqik Closes $5M Series A, Set to Quadruple and Expand On West Coast

Atlanta-based influencer engagement platform Sideqik has closed a $5 million Series A round led by Jackson Square Ventures with participation from Fuqua Capital, entrepreneur Tom Noonan, and existing investors Bee Partners and Bonfire Ventures. This round will take the company to about 80 employees, as they expand not only

social media

Going Beyond the Post: Taking Advantage of Social Media's Newer Features

Social media is at the top of the priority list for most marketing departments these days. This is especially true for startups, given the low costs associated with organic social media when compared to more traditional (potentially less-effective) marketing techniques. However most businesses’ social strategy still sticks with tweets,