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Michael Sengbusch

Michael Sengbusch

TechCrunch Disrupt

Has the Valley Peaked? Lessons from a Southern Dispatch at TechCrunch Disrupt

I just got back from a week on the west coast. A long weekend with the family, followed by investor meetings, partnership meetings, and three days of the annual startup conference, TechCrunch Disrupt. SF was its usual self. Sunny, cool, partially-grungy and absolutely booming (also, surprisingly scooter-free). In

Marketing Teams Have Too Much Data, So Eletype Sends You What You Need to Know — Over Slack

Marketing Teams Have Too Much Data, So Eletype Sends You What You Need to Know — Over Slack

At Michael Sengbusch’s former startup, he created tools to help healthcare marketers do a better job advertising their services and providers. But, though the product was solid, the CTO constantly found himself frustrated. The marketing teams that were using their product would log into their dashboards, see what had