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press pitch

5 Ways To Perfect A Press Pitch On A Dime

Press coverage is a fickle, funny sport, especially for the new businesses it can make or break. PR requires a certain degree of skill and finesse. Much like you wouldn’t want an untrained developer coding your app, a less experienced PR strategy isn’t ideal — this individual is responsible

Peter Baron | Public Relations Pro on Shaping Your Startup Story

Peter Baron | Public Relations Pro on Shaping Your Startup Story

As an early-stage company, sometimes it's hard to think beyond product development, but moving your PR strategy to the bottom of your list isn't a good idea either. "Planning way ahead with your communications will help ensure that your prospects and customers take the

Jeff Nelson Flexes Machine Learning Muscle as Creator of Cinchapi

Jeff Nelson Flexes Machine Learning Muscle as Creator of Cinchapi

Jeff Nelson shuffled around the silicon scenes of Chicago, St. Louis, New York, and the Bay Area before laying seeds in Atlanta. This talented developer has flexed his tech muscles at MailChimp and Ionic Security, but recently shifted toward startup life at TechSquare Labs as the founder of Cinchapi. The

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