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A Restaurant Owner's New Best Friend Might Just Be A Influencer Marketplace With ATL Roots

A Restaurant Owner's New Best Friend Might Just Be A Influencer Marketplace With ATL Roots

Social media not only created new job opportunities for budding marketers, but also gave rise to an entirely new subset of celebrities. The social media influencer is ubiquitous on platforms like Tik Tok on Instagram today. And those influencers are bringing in some serious cash, as the influencer marketing industry

Get To Know The CEO: Justin McDonald explores why Saleo is changing how sales demos get done

Get To Know The CEO: Justin McDonald explores why Saleo is changing how sales demos get done

While the phrase “rocket ship growth” is thrown around frequently by startups, few early-stage ventures have the credentials to back up such claims. Atlanta-based Saleo looks to be one that can. In less than eight months, Saleo has grown an impressive list of B2B customers like Salesloft, Terminus,

Influencers are ubiquitous on TikTok today. This Atlanta entrepreneur is making it easier to track their marketing impact.

Ubiquitous is a match-making service for the influencer age. The Atlanta-based startup describes itself as a Hinge-like platform connecting businesses and TikTok influencers. That is important because the traditional branded content “match-making” process is cumbersome and manual for brands looking to tap digital content creators for

Marketers Rejoice: Atlanta-based Supercopy Has An AI Writing Tool Creating Better Online Content

Marketers Rejoice: Atlanta-based Supercopy Has An AI Writing Tool Creating Better Online Content

Atlanta-based Supercopy has big plans to change the way brands market themselves online. Its AI platform is designed to help companies communicate effectively online. Using qualitative and quantitative metrics, Supercopy writes blog and social content, email campaigns, and various new marketing initiatives. It also helps users hone in on

With Seed Round, Atlanta-based Tourial Looks To Change The Face Of Software Demos

With Seed Round, Atlanta-based Tourial Looks To Change The Face Of Software Demos

The ‘Request a Demo’ button is a pretty ubiquitous feature on a SaaS company’s website. The team behind Atlanta-based Tourial now wants to make that feature a more engaging and interactive part of the customer experience. 'Tourials' give software teams a no-code solution to build

With $8M Series A, Atlanta-based The Desire Company Is Helping Brands Shake Fake Reviews

With $8M Series A, Atlanta-based The Desire Company Is Helping Brands Shake Fake Reviews

E-commerce's astromical growth over the last two years has also meant a skyrocketing number of fake and misleading reviews ending up in front of customers. The Federal Trade Commission (FTC) announced earlier this year it will begin cracking down on these fake reviews, handing out $43,792

Techstars Atlanta Grad Bootstraps To Acquisition

Techstars Atlanta Grad Bootstraps To Acquisition

Atlanta native Max Ade chuckles when he thinks about his move back to Georgia from the West Coast. “It felt like we were on the last flight out during an evacuation,” he said, since the move coincided with the day San Francisco first implemented lockdown orders in March of 2020.