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marketing technology

marketing technology

This Atlanta Founder Says AI Can Make Digital Content Better...And More Likely To Convert.

This Atlanta Founder Says AI Can Make Digital Content Better...And More Likely To Convert.

At its core, SparkyAI! helps companies and brands figure out exactly who would buy their product and what messages would most resonate with those buyers while streamlining the content creation process.

Meet The North Carolina Startup That Helps Marketers Be Creative...While Staying Compliant

Meet The North Carolina Startup That Helps Marketers Be Creative...While Staying Compliant

With roots in Durham, Atlanta, and Chattanooga, Warrant helps marketing teams stay compliant with all of their external messaging.

This Atlanta Startup Is Turning Underused Videos Into Marketing Content Gold

This Atlanta Startup Is Turning Underused Videos Into Marketing Content Gold

Discover how Atlanta startup Composium, founded by Simms Jenkins and Amber Brinkman, is revolutionizing B2B marketing by turning webinars, demos, and podcasts into easily shareable, digestible video content.

"Sales Is A Human Experience": Atlanta-based startup Callbird Looks To Change How Companies Meet Their Customers

"Sales Is A Human Experience": Atlanta-based startup Callbird Looks To Change How Companies Meet Their Customers

The “request a demo” button is out and instant conversations are in, says the team behind Atlanta-based Callbird. The SaaS startup, which officially launched last week, is a live video platform that helps sales teams bridge the “enormous gap between website visitors and real conversations with prospects,” says co-

Get To Know The CEO: Justin McDonald explores why Saleo is changing how sales demos get done

Get To Know The CEO: Justin McDonald explores why Saleo is changing how sales demos get done

While the phrase “rocket ship growth” is thrown around frequently by startups, few early-stage ventures have the credentials to back up such claims. Atlanta-based Saleo looks to be one that can. In less than eight months, Saleo has grown an impressive list of B2B customers like Salesloft, Terminus,

clickdimensions

ClickDimensions Acquires New York-Based Sweetspot to Add Analytics to Its Marketing Platform

ClickDimensions, an Atlanta-based marketing software firm, has acquired Sweetspot, a startup that helps large enterprises like Shell, P&G, Marriot, Toyota, and more create customized dashboards to display all of their marketing data in one place. Sweetspot is based in New York and has about 30 employees. Since

Influencer Marketing Startup Sideqik Closes $5M Series A, Set to Quadruple and Expand On West Coast

Influencer Marketing Startup Sideqik Closes $5M Series A, Set to Quadruple and Expand On West Coast

Atlanta-based influencer engagement platform Sideqik has closed a $5 million Series A round led by Jackson Square Ventures with participation from Fuqua Capital, entrepreneur Tom Noonan, and existing investors Bee Partners and Bonfire Ventures. This round will take the company to about 80 employees, as they expand not only