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Atlanta’s Fullstory Finds New Opportunities, New Talent to Lead in the AI Age

Fullstory, an Atlanta-born SaaS leader, is doubling down on AI with new tools like StoryAI and Workforce. Backed by top VCs and fresh executive hires, the company is deepening its enterprise footprint while helping teams better understand users—and themselves—in the age of AI.

Behind Atlanta-based Fullstory's $103 Million Series D

Behind Atlanta-based Fullstory's $103 Million Series D

SalesLoft. Calendly. Greenlight. And now, Fullstory. Atlanta has seen four homegrown tech startups become unicorns this year, with the most recent announcement that customer experience data app Fullstory reached a $1.8 billion valuation with its $103 million Series D round of funding. Permira led the round and was joined

fullstory

FullStory Closes $32M Series C From Stripes, Dell, Salesforce

Atlanta-based software startup FullStory has closed on a $32 million Series C round, led by growth equity firm Stripes. Additional contributors to the round included new investor Dell Technologies Capital, as well as existing investors GV (formerly Google Ventures), Kleiner Perkins, and Salesforce Ventures. FullStory will use the capital

FullStory

How We Work: These Ex-Googlers Built A “Grown Up" Startup That Makes Sure Employees Know the FullStory

This is part of our How We Work series, which focuses on how successful southeastern tech companies are developing authentic work cultures. “‘Culture’ is just novel ways of doing creative, random stuff,” COO Bruce Johnson shares as he walks around FullStory’s current office in Atlanta’s Armour Yards complex.

company blogs

These 6 Southeastern Companies Are Killing the Blog Game — Here's Why

A company blog is one of the simplest (yet effective) ways to promote your product to potential customers. It’s a direct line of communication to your audience. Not only can you promote your product, but you can use your blog to build SEO, deliver recent accomplishments, share your industry