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This Guide Has Everything You Need to Know About Atlanta's Corporate Innovation Scene

This Guide Has Everything You Need to Know About Atlanta's Corporate Innovation Scene

Twenty-six companies headquartered in metro Atlanta are among the 2018 Fortune 1000, of which 15 are also ranked in the same year's Fortune 500. In fiscal year 2017, these 26 companies generated aggregate revenues of $357.9 billion. We saw the business community's power firsthand

[Opinion] Top Down, Screamin' Out, Money Is A Thing: Big Tech Must Step Up to Fight Atlanta Income Inequality

[Opinion] Top Down, Screamin' Out, Money Is A Thing: Big Tech Must Step Up to Fight Atlanta Income Inequality

Earlier this month, Atlanta was once again named the most unequal city in the United States. Bloomberg’s 2018 report laid out our tale of two cities: "At the high end, [Atlanta] looks like one of the most successful American cities, like a San Francisco or a New York

FullStory

How We Work: These Ex-Googlers Built A “Grown Up" Startup That Makes Sure Employees Know the FullStory

This is part of our How We Work series, which focuses on how successful southeastern tech companies are developing authentic work cultures. “‘Culture’ is just novel ways of doing creative, random stuff,” COO Bruce Johnson shares as he walks around FullStory’s current office in Atlanta’s Armour Yards complex.

marketing automation

How to Use Marketing Automation Far Beyond Just Email

For years, marketing teams have relied on automation systems — including Marketo, Pardot and Eloqua — as the driving force of email marketing campaigns. And for good reason. These systems bring ease and efficiencies, allowing marketing teams to produce customized, targeted emails for their numerous customer segments. But with today’s tightening

social media

Going Beyond the Post: Taking Advantage of Social Media's Newer Features

Social media is at the top of the priority list for most marketing departments these days. This is especially true for startups, given the low costs associated with organic social media when compared to more traditional (potentially less-effective) marketing techniques. However most businesses’ social strategy still sticks with tweets,

coding bootcamp

The Smartest Ways to Pay For A Coding Bootcamp

One of the most challenging, and least fun, aspects of going back to school to transition careers is figuring out just how you’re going to pay for it. For a bootcamp, like any school, you’ll of course have the option of borrowing money. However, if you’re wary

Ben Dyer

Been There, Done That, Here to Help: What Does An EIR Really Do?

As the first Entrepreneur in Residence for an Atlanta law firm, I get asked often — what does an EIR do? EIR’s are most commonly successful entrepreneurs whom, not ready to retire, become adjunct university professors — professors with expertise relevant to a syllabus, engaged on a non-tenure-track basis.